ABC's upfront at Lincoln Center was all business.
While NBC kept things loose and Fox sold "Glee" for all it was worth, ABC opened with Anne Sweeney talking ad impressions (70 billion per year, she said) and making subliminal Disney references:
"Now, that's what I call a wild ride -- and this is your Fast Pass to the front of the line!"
The biggest news out of the upfront was the new Tuesday night comedy block the network is launching.
Its centerpiece is a duo of shows with male-comedy themes: Tim Allen's "Last Man Standing" and "Man Up," which stars Teri Polo and Dan Fogler.
The weird thing about these two shows is that they're both hanging their hats on an emasculation theme -- Allen's flustered character is surrounded by females, and the three leads of "Man Up" are whipped beyond belief.
(Jimmy Kimmel is the one man on ABC who's not whipped, apparently. More on that here.)
Best new comedy: "Suburgatory"
It's got a clunky title, but it also has a "Mean Girls" bite -- and Cheryl Hines.
Worst new comedy: "Work It"
This is a midseason comedy, so you've got a headstart -- begin running away now. We bypassed the flat harmlessness of Tim Allen's "Last Man Standing" to award "Work It" worst new sitcom because it's really, really that bad. Guys-pretending-to-be-girls-and-everybody-buying-it bad. ABC describes it as "high-concept," so maybe something's going over our heads here. Way, way over our heads.
Best new drama: "Revenge."
"Hamptons," "mystery," and "murder" are the exact three words you need to keep increasingly bored "Desperate Housewives" fans tuning in to ABC. "Revenge" feels like it could have some of that show's early-days magic.
See the rest of the story at Business Insider
For the latest media news, visit The Wire. Follow us on Twitter and Facebook.
See Also:
- Here's Your Guide To The TV You Officially WON'T Be Seeing This Fall
- UPFRONTS 2011: Here's The Best And Worst Of What's Coming To NBC
- UPFRONTS 2011: Jimmy Kimmel Makes Everybody Uncomfortable At The ABC Presentation, Including His Own Bosses
cheap advertising advertising websites online advertising tips small business advertising
No comments:
Post a Comment