Sunday, 2 October 2011

Massachusetts Governor: 'I Hope Democrats Are Nervous'


Deval Patrick

Massachusetts Gov. Deval Patrick (D) told Meet the Press' David Gregory Sunday that he hopes Democrats are nervous about their election chances next year.

The Democratic governor said Sunday that such worries are warranted, because they reflect the feeling of the general population.

Check out the exchange below:

Gregory: The president seems to be against the wall here as we begins this campaign for re-election. a top adviser, David Axelrod, now outside the White House, but he was his communications adviser, gave a speech in Manchester, New Hampshire, on Tuesday. this is what he said. "We have the wind in our face because the American people have the wind in their faces. and so this is going to be a titanic struggle. but I firmly believe we're on the right side of the struggle." A titanic struggle. So what's the president have? What does he have as a message? Has he found his voice to overcome that struggle?

Patrick: Well, first of all, I think it's important to point out the president's not taking this election for granted. and candidates shouldn't. I hope Democrats are nervous. I think that that's more consistent with how people are feeling in the general population. And I think the question is, do we want a government that is on the side of helping people help themselves? Or do we want a philosophy which the national Republican Party has been pushing anyway, which says that everybody's on his or her own? I think at the end of the day, the American people are going to choose a partnership with leadership in the form of President Obama, which is about helping people help themselves. And the jobs bill is just the most recent. And I think very important.

Gregory: "What is he doing now? Is this a base strategy? Is that where you think the president finds his voice?

Patrick: "You might be asking the wrong person. Because I don't do all the strategies and all that stuff. I think the president is about trying to make sure that every American, regardless of party, those who see themselves as democrats or republicans, or don't see themselves as aligned at all, understand that he is on their side, and with this jobs bill, he can help. We can help."

Watch the video below:

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Source: http://feedproxy.google.com/~r/businessinsider/~3/Ugr48de-9Bk/massachusetts-governor-i-hope-democrats-are-nervous-2011-10

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Martin Sorrell's incentive

Does the chief executive of WPP really need a 50% pay rise to stay on at the company he founded?

If shareholders wanted to motivate Sir Martin Sorrell, their chief executive, to work harder they could threaten to replace him. It would surely be agony for the great man to contemplate somebody else running the advertising giant he created; and, given his substantial shareholding, he might offer to do the job for free.

Naturally, WPP doesn't see things that way. It thinks a �1m salary, plus the usual add-ons, should be hiked to �1.5m because Sir Martin hasn't had a pay rise since 2007. Okay, but 50%? What pay-inflation index are they using at WPP?


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Source: http://www.guardian.co.uk/business/2011/sep/22/wppgroup-sir-martin-sorrell

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Talk to The Times: Answers to Readers? Questions About State?s Secrets

Editors and reporters answered questions from readers about The Times?s reports on the leaked American diplomatic cables.

Source: http://feeds.nytimes.com/click.phdo?i=1d98cfe2f3b8992f24f90db594ccdc0e

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Saturday, 1 October 2011

Six Ideas for Immediate Job Creation: Will They Work?

How can we get the economy back on track and create jobs? Here are six ideas from the President, the U.S. Chamber of Commerce and others.

Source: http://feedproxy.google.com/~r/entrepreneur/latest/~3/5hUxQ6XZEeM/220265

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Advertising: Chili?s Uses Bold Spots and Flavors to Spice Up Brand

Beyond the challenge of the economic downturn, Chili?s has struggled to draw consumers being beckoned by other chains.

Source: http://feeds.nytimes.com/click.phdo?i=d4724b4978ba026bbf995b2983b278e1

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Journalism's Primary Duty Is To Its Readers, Not Advertisers

"Henry Luce, a co-founder of TIME, disdained the notion of giveaway publications that relied solely on ad revenue. He called that formula "morally abhorrent" and also "economically self-defeating." That was because he believed that good journalism required that a publication's primary duty be to its readers, not to its advertisers. In an advertising-only revenue model, the incentive is perverse. It is also self-defeating, because eventually you will weaken your bond with your readers if you do not feel directly dependent on them for your revenue."
Time, "How To Save Your Newspaper", 2009 

I keep thinking about this quote but forgetting where I first saw it, so I'm parking it here. It's a good thought; probably applies to a lot of web and mobile apps, too.

Source: http://feedproxy.google.com/~r/MitAdvertisingLabFutureOfAdvertisingAndAdvertisingTechnology/~3/X4G01N6WD4g/journalisms-primary-duty-is-to-its.html

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Twitter Landing More TV Roles Than Most of Product Placement's Top Practitioners

As TV tries to use Twitter, YouTube and Facebook to boost audience engagement, the social-media giants are showing up inside shows more than even many of the brands that pay to be there.


Source: http://feedproxy.google.com/~r/AdvertisingAge/LatestNews/~3/wtxou4-tjxA/

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Facebook Offers Newbies a Step-by-Step Guide

New guide is a big help for business owners new to the popular social network, but trial and error will still be required.

Source: http://feedproxy.google.com/~r/entrepreneur/latest/~3/J5LRBZMFRXM/220282

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This Is Your Brain On Apple


A BBC Secrets of the Brands documentary looks into how one Apple fan's brain reacts to the brand's iconography. Turns out "the Apple products are triggering the same bits of [Brooks'] brain as religious imagery triggers in a person of faith."

Back in 2004, Douglas Atkin in his The Culting of Brands (aff link) drew similar parallels between religious cults and brands that enjoy very enthusiastic following, Apple in particular; I posted about the book here.

Source: http://feedproxy.google.com/~r/MitAdvertisingLabFutureOfAdvertisingAndAdvertisingTechnology/~3/kJds1RSEYRk/this-is-your-brain-on-apple.html

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Jive Talk: Augmented Reality CD Package

Advertising Agency: Rethink, Canada Creative Directors: Ian Grais, Chris Staples Art Directors: Carson Ting, Todd Takahashi Producers: Carson Ting, Todd Takahashi Studio artists: Carson Ting, Todd Takahashi Account supervisors: Carson Ting, Todd Takahashi Photographer: Haruki Noguchi Photographer assistant: Danielle Boileau Illustrator: Chairman Ting Programmer and Animator: Ken Malley Web tech lead: Devin Leggett Sound engineer: [...]

Source: http://www.ibelieveinadv.com/2011/09/jive-talk-augmented-reality-cd-package/

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Will Crazy Market Moves Kill IPOs and Slash VC Investment?

The stock markets' sharp swings has perhaps derailed two major public offerings this summer. Here's what continued volatility could mean for other small companies seeking venture capital.

Source: http://feedproxy.google.com/~r/entrepreneur/latest/~3/IAYYAy2tBfQ/220305

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