Ad-Technology Rivals DDS and MediaBank Plan Merger, New Open Operating System

Advertising-technology rivals Donovan Data Systems and MediaBank have announced plans to merge into a company called MediaOcean amid encroachments from other tech companies such as Microsoft, Google and Yahoo.

Source: http://feedproxy.google.com/~r/AdvertisingAge/LatestNews/~3/fMETJlZe7C4/

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