Traction for Music-and-Shazam Ads That Replaced Old Navy's Supermodelquins

Old Navy is seeing a strong early response to the music-focused campaign that replaced its longstanding Supermodelquins effort, Old Navy marketing chief Amy Curtis-McIntyre said at the Ad Age Digital Conference.

Source: http://feedproxy.google.com/~r/AdvertisingAge/LatestNews/~3/9eG4_TUcXNY/article.php

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